Hi, Toyota888,
There is a long discussion about the Fabric.com wool melton over at Pattern Review:
http://sewing.patternreview.com/SewingDiscussions/topic/43991
You may need to register with the site to read the whole thing, but it’s very informative. There’s some disagreement about whether these fabrics are double-faced or double-cloth, but the bottom line is that you can use whichever side you like best. After all, you paid for both!
I have two yards of the red wool melton sitting on my sewing table (and black, and eggplant, and light purple, and robin’s egg blue . . .) and I can see why you like the look of the woven side!
If you do decide to dress all three kids in red wool coats, I hope you share the pictures!